Die U.S.-Wirtschaft zeigt sich im internationalen Vergleich in robuster Verfassung. Das dort vorhandene Marktpotential bietet Außenhandelsunternehmen vielschichtige Chancen. Der Protektionismus, insbesondere in Form von Strafzöllen, bremst zwar die Dynamik, dennoch lohnt es sich, den U.S.-Amerikanischen Markt bei der Internationalisierungsstrategie stärker in den Fokus zu rücken. […]

The potential for small and medium-sized German companies is obvious right now. The USA is booming if you maintain your location in „America First“ as a „local supplier“. Strategically, it is only a small leap, but it paves the way for a big leap in growth. […]

JOHNSON CITY  –  Two companies based in Germany, senswork Inc. and Steel Service Krefeld, USA, are receiving an accelerated introduction to United States business practices, regulations, and culture through the Soft Landings Designation held by the East Tennessee State University Innovation Lab. […]